2008 PPI Catalogs
Cover graphic design
The task: Create focused brochure/catalogs with old and new product offerings, plus create a GSA (independent procurement agency for the United States government) catalog.
The main body armor and accessories catalogs featured an updated pink "lava rays"background cover image and almost all-new product photography – including the new Urban Assault Systems tactical armor.
At my suggestion, the decision was made to forgo a single comprehensive catalog in favor of more focused 4- or 6-page brochures. These pieces are easier and faster to update and less expensive to produce.
Tools: Adobe Photoshop, Illustrator and InDesign, Nikon D700